Aiding facebook launch memorable key product and feature updates to the world.
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Solve the need for Facebook and partner apps (Meta) launch products, features and updates in a memorable manner across digital channels.
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DHD were instrumental in delivering a seamless and consistent identity across digital and physical touch points, generating enthusiasm and re-building trust around the brand.
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The solution arrived at for facebook was one that could be scaled and iterated on for years to come. Not only hitting and surpassing goals but leaving the team with something to deliver at scale.
DHD conceived, iterated, designed and tested a creative solution and visual identity that could way surpass that of competition and generate brand recall.
Prove it
Overall the design system delivered allows for further iteration and numerous explorations differentiating the comms from the umbrella Meta brand whilst being cohesive with design and delivery principles.
Future state looks optimistic with the ability for further exploration, iterations and deep tests within the design system created.
Transforming businesses
Helping WhatsApp Business reach their customers globally by deliver compelling experiences at scale.
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